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Productive Marketing: 3 Steps to a Tidy Inbox
Being a productive marketer isn’t always about doing your marketing work better and faster. Sometimes it’s about speeding up some of your other tasks. To kick off a new, monthly marketing productivity...
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How To Play It Cool for More Productive Outreach
Ever met someone who’s trying way too hard to be liked? Someone who’s so desperate to fit in with the cool crowd that they end up more awkward than interesting? Then, worse, they eagerly invite...
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3 New Tools To Help Marketers Battle Information Overload
Most digital marketers are 24/7 people. We’re always connected — it’s the nature of the job. But that constant connectivity can cause information overload. There are too many separate things to check:...
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5 Easy, Text-Only Tricks To Get Your Articles Read
4-MINUTE READ It’s a fact: Most people who click on your articles don’t read them. Don’t blame it on short attention spans. Long before social media distractions or 24/7 cable news cycles, eye-tracking...
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How To Get Traffic from Live Presentations
A puzzled marketer asked this question recently in an active content marketing forum on LinkedIn: “How do you share content from live presentations in your blog in a way that will get noticed?” Shelly...
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Take the Suck out of Time-Sucking Tasks
It doesn’t matter where you work, or what kind of marketing you’re doing. Everyone has that one time-suck activity that they can’t seem to speed up or get rid of. Case in point: A publisher friend...
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8 Easy Steps To Comply with (Canada’s) New Anti-Spam Law
You don’t need to be a Canadian email marketer to take Canada’s new anti-spam law seriously. You don’t even have to have paying customers in Canada. If you maintain an email marketing list with...
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